The demand in the tablet market is starting to scratch the surface. Literally, with scuff and shoe marks. Microsoft launches its guerrilla, out of home campaign through the streets of the Paris and down into the subway tunnels with fixtures of their new Microsoft Surface tablet. In the city known for love and creativity, natives walked by mesmerized by Microsoft's elegant design in innovative technology. The design exemplifies the brilliance in design for everyone to get their eye and hands, or feet, on.