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Let it Snow: Taking advantage of Mother Nature's ad-space

In a matter of hours a London based media solutions agency was able to create one of the winter's coolest street marketing campaigns. After an unexpected storm blanketed London, over 2,000 Extreme Group logos were stamped into the fresh snow. The teams used laser cut stencils to stamp parked cars, post office boxes and busy downtown areas. Cost-effective, environmentally friendly, and eye-catching. Nice.