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Tuesday

Fridges That Charge Phones Among Other Things





To promote the Illinois power company's recycling program for old refrigerators, Leo Burnett had local artists create public installations using old fridges. Some of the funky new functions for the old fridges included a fancy dog house and a cell phone charging station. The "MetamorFridges" campaign is such a wildly creative idea and will definitely be successful in garnering attention and educating locals on the program!

[Via AdFreak]

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