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The Most Refreshing Drink Dispenser

In 104 degrees Fahrenheit weather,  you'd be seeking all sorts of ways to cool off too!

Sprite leveraged Rio de Janeiro beach culture as an opportunity refresh beach-goers while promoting the brand. A giant shower modeled after a Sprite fountain drink dispenser was constructed on the beach, sparking interest from everyone. The shower was "showered" with Sprite logos easily seen, along with the words "Refresh Your Ideas" to help promote brand awareness, and creating a lasting impression!

[Via- AdRants]

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