Mercedes-Benz Creates an Invisible Car

Mercedes-Benz wanted to promote their new car with technology that allows it to run with 0.0 emissions. With no harm done to the environment, the car is almost invisible. So what did Mercedes-Benz decide to do? Yep, they made it invisible! The cameras on one side of the car captured video of everything it passed by. Simultaneously, that video was projected on the other side of the car that was laced with LED lights. Guerrilla Marketing does it again! Imagination and creativity create awareness and spark fun and engagement. Check out this amazing video.


[Via Creative Guerrilla Marketing]