What better way to celebrate National Condom Month (yes,
that just happened) than test your sexual health knowledge Cash Cab style. This
Valentine’s Day Trojan Safe Ride’s brand ambassadors will be trolling around
NYC in taxis sporting condom-shaped ads to quiz couples. “Sex-perts” who
correctly answer five or more questions win a Trojan Brand prize pack. Know all
the facts and win free condoms for a year! These cabs provide the visual component
of Trojan and the American Sexual Health Association’s campaign, which also
includes a “Condomology” website and short film on “The History of Condoms.” This
event will go down as one of the most memorable/potentially awkward V-Days.
[Via PSFK]
Check out some of our activations @ Attack!
[Via PSFK]
Check out some of our activations @ Attack!
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