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Wednesday

Legal Graffiti, brought to you by Sharpie

Sharpie-nontraditional-youth-marketing
Sharpie's new ad campaign is drawing in young consumers by allowing them to (legally) doodle whatever their hearts' desire on billboards in various cities across the country. The interactive e-cast boards allow you to choose from a multitude of colors, as well work through your desire to deface public property. If you happen to see one of these interactive boards in your city, make sure to leave your mark. Perhaps "I love you, Attack!. You fill the marketing hole in my life."

(Guest Contributor: Valeri, Primo Intern)

1 comment:

Noel said...

Great find! That's an awesome program, I hope to see it in person.